Accelerating the
Industrial Internet of Things

New Study Reveals the Roadblocks of IoT: Security & Knowledge

Published on 05/08/2017 | Strategy

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Thomas Nuth

Thomas Nuth is Nozomi Network’s Director of Product Marketing. He has had built his career in IT networking and data transfer, with an emphasis in industrial vertical sectors such as energy, manufacturing and emerging smart grid solutions.. Nozomi Networks


We've all know it, but thanks to Strategy Analytics, it's now been said (or written anyway).

According to a recent study conducted by Strategy Analytics, the IoT market isn't as large, nor growing as fast as once thought or hoped among the pushers of the idea. With this said, the Internet of Things certainly is a real thing - and a big thing, but we (the tech market) has gotten ahead of ourselves a bit. In what way? Let's examine the findings first...

The Findings

In the 2017 study, Strategy Analytics interviewed IT decision makers across nine vertical markets in the U.S., UK, France, and Germany and they found that investment and growth in IoT solutions is less than once thought and hoped. For example; over 70% of current IoT deployments in the United States involve less than 500 devices and around 66% of businesses in the survey spent less than $100k on IoT projects.

From a global perspective, 35% of firms with IoT deployments reported less than 100 devices connected. The three largest represented verticals are Primary Processing, Security and Utilities - representing about half of all IoT market spend and connected devices today. By 2025, Automotive, Security and Primary Processing will each generate $50 billion annually in IoT revenue - not too shabby!

Going forward, services will continue to be the largest revenue opportunity within the overall IoT market; equating to about $220 billion by 2025. The opportunities for companies like HP, CISCO, SAP, Accenture, etc. are large, but also motivate a heavy trend of service-only companies within a field that requires hard technology to be relevant. Where is this innovation? The market will show us, I suppose...

Roadblocks to IoT

Cybersecurity, legacy system integration, proliferation of standards, compliance concerns and skill-sets are the clear roadblocks to the connected vision of IoT marketing campaigns. Advancements in these key areas of both technology and workforce talent are required first before IoT/IIoT can truly take hold on a level of mass-adoption. The division between IT and OT is eroding, which is a good thing.

Source: Strategy Analytics

Article link here

Article By: Thomas Nuth / Twitter: @iconnecthings

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