Twilio > Case Studies > Qure4u's Digital Health Platform Transformation with Twilio

Qure4u's Digital Health Platform Transformation with Twilio

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Technology Category
  • Analytics & Modeling - Real Time Analytics
  • Platform as a Service (PaaS) - Application Development Platforms
Applicable Industries
  • Healthcare & Hospitals
  • Life Sciences
Applicable Functions
  • Logistics & Transportation
  • Quality Assurance
Use Cases
  • Remote Patient Monitoring
  • Tamper Detection
About The Customer
Qure4u is a digital health platform that aims to support the entire patient journey through a variety of low-friction and self-service solutions. The company is on a mission to create provider-centric innovation that equips physicians and their partners with all the tools they need to engage effectively and reliably with patients—both inside and outside of the doctor’s office. Qure4u's platform is designed to enable providers to focus on care, not technology. The company is committed to ensuring continuous delivery of services and high availability of their platform, which is crucial for business continuity for their customers.
The Challenge
The COVID-19 pandemic presented significant challenges for healthcare organizations, forcing them to quickly adapt and transform their healthcare delivery methods. The concept of 'anytime, anywhere care' became mainstream, with patients expecting the process of booking a doctor's appointment to be as easy as ordering delivery from a restaurant. However, meeting these changing needs of patients required empowering providers. Qure4u, a digital health platform, aimed to create provider-centric innovation that equipped physicians and their partners with all the tools they needed to engage effectively and reliably with patients—both inside and outside of the doctor’s office. The challenge was to ensure continuous delivery of services and high availability of the platform, which was crucial for business continuity for their customers.
The Solution
Qure4u’s digital health platform supports the entire patient journey through a variety of low-friction and self-service solutions, including digital engagement that is flexible based on patient and provider preference. The platform includes innovations like Quicklink, which allows patients to complete the appointment check-in process from their mobile device without the need for an app or log-in, and secure messaging that enables providers to communicate with patients and colleagues seamlessly. Qure4u chose Twilio for the video and messaging components of their platform, leading to increased customizability and faster buildout for more complex workflows. The platform also includes DriveUp, which turns doctor’s office and hospital parking lots into waiting rooms, allowing providers to better control waiting room volumes and know exactly where queued patients are in the check-in process.
Operational Impact
  • Qure4u's platform has brought the patient and care team together, wherever they are. Digital means of patient engagement were paramount at the height of the pandemic, and Qure4u's platform allowed patients to communicate with providers via their preferred channel. The company’s Quicklink product has increased convenience and efficiency, enabling patients to receive timely calls to action through text message, such as appointment reminders or links to complete forms or view care instructions, without the need to download an app or create a log-in. The DriveUp feature has allowed providers to better control waiting room volumes and know exactly where queued patients are in the check-in process. As the way patients interact with healthcare providers continues to evolve, Qure4u is focused on advancing its multichannel communications features to increase access to care, optimize care delivery, and improve patient engagement.
Quantitative Benefit
  • 800,000 messages sent each month
  • 285% growth in payment transactions
  • 500,000 COVID-19 vaccinations facilitated

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