Plenty Black: Showcasing Black-Owned Businesses Globally Using IoT
Technology Category
- Application Infrastructure & Middleware - Database Management & Storage
- Infrastructure as a Service (IaaS) - Cloud Databases
Applicable Industries
- Cement
- Equipment & Machinery
Applicable Functions
- Product Research & Development
About The Customer
Plenty Black is an app that serves a global audience interested in supporting Black-owned businesses. The app provides a platform for these businesses to showcase their products and services to a wider audience. It also allows users to browse through hundreds of Black-owned businesses, adding their favorites to their account for easy access. The app is particularly beneficial for Black business owners looking to increase their visibility and reach a global audience. It also serves customers who are keen on supporting Black-owned businesses by providing them with a comprehensive directory of such businesses.
The Challenge
Plenty Black, an app that celebrates and showcases Black-owned businesses worldwide, was co-founded by Nnika Taylor and Jamar Taylor. The duo, who built the app during their free time, needed a tool that would allow them to develop the app quickly. As an experienced user interface and product designer, Nnika was in search of a platform that was not only easy to learn but also had a powerful database and plugins. The challenge was to find a tool that was flexible enough to meet their specific needs, including the ability to support slugs for their business pages and marketing.
The Solution
The solution came in the form of Bubble, a powerful no-code platform. Bubble was chosen as the ideal tool for building the Plenty Black app due to its easy-to-learn design interface, powerful database, and plugins. The platform's flexibility was a key factor in its selection, as it met the specific needs of the Plenty Black app, including the ability to support slugs for business pages and marketing. The app allows visitors to browse hundreds of Black-owned businesses worldwide and add a business to their favorites by creating an account. Each business listing contains a gallery, location, and information about the services and owner. Businesses can request to be added by submitting a short form, which is then reviewed to ensure the majority of Black ownership.
Operational Impact
Quantitative Benefit
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